Honda's Japanese founder liked to talk about the "Three Joys" of making cars. Joy? In the auto industry? Yes, if fleetwide fuel efficiency has been part of your corporate DNA for 25 years.
Kern County, California, with an economy driven by oil and the military, is as conservative a place as you could find. But it's fallen in love with wind and solar power -- for strictly fiscal reasons. If this revolution helps green the planet, well, that's icing on the cake.
PHOTO GALLERY | After walking the runway for Fashion Week, she heads home to care for her hissing cockroaches. How the scientist-turned-fashion model is trying to make her industry more sustainable.